My name is Ole.

I'm the founder of Today's Happy Incident.

Let me share what I find important: Firstly, privacy being taken care of. And secondly, access for you, no matter your income or financial situation. The donation model allows me to do so. That means no Malibu beach house for me, but it is very fulfilling somehow. And to really explain properly what I am trying to do, I can take you along with a silly thing I got introduced to recently. It's called the Toddler Challenge.

The what?

It's basically the questions a 4 year old would ask to get to the core of what you're actually doing. Always starting with: Why is this important? Followed by: Why is THAT important? And so on. Always ending with: Because we are going to die one day.

I did the Toddler Challenge for THI. I'd rather share that purely than give you some corporate pitch. So here it is.

THI Bring Happiness

Why is this product important?
Because people deserve a way to happiness.
Why is that important?
Because most existing options don't fit most people, so they give up and miss out.
Why is that important?
Because if they're happy, their life is better. And that is awesome.
Why is that important?
Because they deserve that too. And shouldn't miss out on quality of life.
Why is that important?
Because we are all going to die one day.

Here's another example so you can see how it works. This one is Airbnb:

Airbnb Belong Anywhere

Why is this product important?
Because big hotels don't feel personal and make you a tourist and people don't want that.
Why is that important?
Because people deserve a great experience without feeling like an outcast. They want the local experience.
Why is that important?
Because life is short and holidays often too so authentic memories are way better.
Why is that important?
Because life is short. And we'll die one day.

That's why I built THI. : )

Ole, founder

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